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Creative Packaging and Pricing Business Articles | February 20 www.airmaxschweizoutlet-ch.com , 2006
To make more money with what you are already offering, consider different strategies to make it easier for people to purchase what you offer. Author Wendy Maynard offers tips on pricing and packaging creativity. This strategy creates options to make your services and products more appealing for your customers or appealing to different customers.

To make more money with what you are already offering, consider different strategies to make it easier for people to purchase what you offer. Restructuring your pricing and packaging creates more options for your customers. Here are some examples:

1) Bundle them. Offer your services in monthly increments. Instead of working with people session by session, offer a bundle of services. For instance, a personal trainer can offer sets of workouts for 3, months nike air max schweiz outlet , 6 months, or a year. Add value by including a workbook to chart workout progress. You can also create levels of advancement to create more options for clients. Consider a silver, gold, and platinum program. Each level is a higher price and offers more value to your clients.

If you offer products, consider other ways to bundle things. For instance, a garden shop can put together a spring garden package that includes flower bulbs nike air max schweiz günstig , a trowel, wildflower seeds, and gardeners? gloves. A restaurant could start packaging their sauces and selling them to customers to take home. A life coach could put together a notebook and CD set to sell online.

2) Change product usage. Railroad ties are now used as decorative items for landscaping. I?ve also noticed that antique stores are offering faucets as coat hangers. And how about those stretchy bands that people use for workouts?Arm & Hammer Baking Soda has this strategy dialed in. The product was originally for baking. On their website, the company also suggests you use baking soda for brushing your teeth, as hand cleanser, mouth rinse nike air max schweiz , deodorant, skin care, crafts for kids, deodorizing your dog, and to extinguish fires. As a result, a simple product that might only be purchased once in a while has been transformed into a must-have product.

3) Change your pricing options. Offer your customers an option of paying in installments. Give a discount if customers buy a service early or in bulk. Offer a credit card option or allow people to buy online. Give people coupons Herren Nike Air Max 90 Woven Phantom Weiß Schweiz , discounts, frequent-buyer rewards, or loyal-customer rebates.

4) Offer it in a new way. For example, a book or a workshop can be turned into a CD program. Certain prospects may not have time to read a book or attend a workshop. But, with your new packaging option, they can listen to your program during their commute or at the gym on their mp3 player. A used furniture store could paint some of their chairs or old frames in creative